Nurina Orta Darmawati, Putri Dwitasari : CONSUMER PERCEPTION TOWARDS ENDORSMENT AND IMAGE PRODUCTS CASE STUDY: LUX BRAND

Nurina Orta Darmawati ST., M.Ds.
Putri Dwitasari ST., M.Ds.

Year

2015

Published in

discourse

External link

-

Type

-

Keywords

consumer perception advertising endorser brand image beauty


Abstract

- not available -